The Romance Book Radar is weekly-updated radar of every upcoming trad and indie romance release plus the templates to track your ARCs or your preorder campaigns.

Staying on top of every release can feel overwhelming.

Edelweiss wasn't built for this

Clunky to browse, hard to use from your phone, and it leaves out indie authors entirely.

Release info is everywhere and nowhere

Scattered across publisher sites, newsletters, and someone else's Instagram story.

There's no good tracker for pre-orders, PO's, or ARCs

Bookstores and content creators alike struggle with tracking the admin side.

There's a 100% chance of a Happily Ever After

I built the Romance Book Radar because I needed it — first for myself as a content creator, and then for my author and bookstore clients. It tracks every upcoming release, trad and indie side by side, with the genre, format, special editions, and ISBN attached. It updates weekly, and once a month the whole month's releases land in your inbox.

I built the Romance Book Radar for

Readers, Bookstagrammers & BookTokers

It's hard to stay on top of new releases as a content creator! The Radar was originally built for me as an ARC tracker, and then expanded to include other new releases simply because I wanted to make release day content for them.

Now it's in a easy to access spreadsheet, with a monthly email, so you're always on top of the next big romance.

Indie Romance Bookstores

You never want to miss the next big romance book, or be the one bookstore who didn't order copies of a sprayed edge special edition in time. The Romance Book Radar helps you see what's coming, organize your orders, apply to pre-order campaign partnerships, and have enough of the new releases (with the pretty edges)! Built and operated by a Gen Z reader, book buyer (personally and professionally), and content creator I'm tapped into what's trending, what readers are loving, and help you have your finger on the pulse of what books you need to be ready for.

Plus, it includes spreadsheet templates for tracking orders, what books you order from what printer (or direct from the author), as well as pre-order campaign tracking!

A monthly Forecast email PLUS

Weekly-updated radar

Every trad and indie romance release, refreshed weekly so you're never behind.

Trad + indie together

One place tracking both since Edelweiss only covers one side of the shelf.

ISBNs, genres & formats

Everything you need to order or recommend with confidence, right on the listing.

Special editions flagged

Know what's coming so you can order enough to meet demand instead of missing it.

ARC tracker template

A spreadsheet built for readers and creators to plan and time ARC requests.

Preorder campaign template

A spreadsheet built for bookstores to catch and manage every open campaign.

The Radar

  • For readers, creators & bookstores

  • Weekly-updated release radar

  • ARC tracker template

  • Preorder campaign template

  • Monthly Forecast email of new releases

  • Month-to-month, cancel anytime

$7/month

The Radar & Bookstore Marketing Resource Library

  • Everything in The Radar, plus marketing support

  • Preorder campaign marketing templates

  • Canva templates & design resources

  • Ongoing preorder marketing resources

  • Monthly email with trends, content tips, and updated resources

$59/month

Are you an indie romance author?

Submit your upcoming release and get in front of bookstagrammers and bookstores actively looking for their next read.

Hi, I'm Adah!

Most brand consultants who work with authors understand branding. Most people in the bookish world understand authors. Very few understand both from the inside, but this is where I thrive!

I have spent 7 years building brand foundations, websites, and marketing strategies for nearly 100 businesses across industries, and I have spent that same time building relationships inside the bookish world as a Bookstagrammer, alpha reader, and strategist.

I have worked with authors on pen name strategy, created PR box strategies, alpha read and beta read manuscripts, created & designed booths for pop-ups and signings, and worked with independent bookstores on author event strategy that brings readers through the door while supporting authors.

I have been on Bookstagram since 2019, building real relationships with authors, readers, publishers, and the indie bookish community. I read over 250 books a year (mostly romance!), I truly love books!

That combination is why this template exists and why it's different from anything a general brand strategist or a bookish content creator could have built. It's not just a branding framework applied to authors, or a pretty template. It's actually quite unsexy, but incredibly funcational, built from the inside out, by someone who understands what it actually takes to build a profitable brand, market a book, grow a reader community, and run a profitable creative business all at the same time.

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