You need print files for this, a graphic for that, to decide what to do about PR boxes and ARCs yesterday, comparing PR companies with no idea what feels right or fair, and all those decisions just zap your energy and creativity.
You feel like all you're doing now is reacting and responding, never actually taking a step forward towards those goals like booking a big signing con, bestseller list worthy launches, or getting a special edition book box.
I may not be an author, but I know business and feeling drained creatively and energetically. I'm here to help.
Your time and creativity is a finite resource, so let's help you get organized and get back to doing what you love.. writing!


Just as you sit down to write, an email comes through, the printer for your new art needs a different file.
Rather than panicking, getting distracted, and having to spend an hour going back and forth with the artist for some file format you don't even know, you forward the email to me and I handle it while you get your writing in.
When you break for lunch, you realize you need to make a decision on how many PR boxes to send and finalize what should go in them. You start going down a rabbit hole looking at custom box printing costs, item sourcing, and running the numbers. Then you take a deep breath, and before you spiral, you shoot me a Telegram voice note with all your ideas. You know I've got it handled so you get back to writing and hit your word count goal by 2pm.
Behind the scenes, I'm costing out PR boxes for you, sourcing items, and adding it all to your Author Dashboard spreadsheet for us to review on our call next week. Your PA and I chat back and forth about how to answer some emails in your inbox, and I review her social media plan for the week. I reach out to your PR company for a list of ARC readers for the mailing list, create a form for you to share in your newsletter for extra opportunities for readers, and hell while I'm at it I add the preorder incentives to your website.
That's concierge level business management.
Join Brand Concierge for ongoing strategic support
Brand and business management for the new authors establishing and building their reader community
Brand Command Center template to organize your brand and marketing in one spot
1 Hour Strategy Call Each Month to create and execute your sales, publishing, and events strategy
Telegram text and voice note support for ongoing discussions throughout the week
Email communications providing creative and operational direction for team members & vendors
Ongoing resource library from Canva templates to spreadsheet dashboards to organize your business
Brand and business management for established authors with a full plate and a growing team
First month onboarding with a 1 hour strategy call to complete and create your Brand Command Center template to organize your brand and marketing in one spot (normally $888)
1 Hour Strategy Call Each Month to create and execute your sales, publishing, and events strategy
Telegram text and voice note support for ongoing discussions throughout the week
Email communications providing creative and operational direction for team members & vendors
Ongoing resource library from Canva templates to spreadsheet dashboards to organize your business
Website Support and Management from updating with new books to making minor tweaks and edits
Merchandising Strategy with quarterly check-ins, product sourcing, price estimating, and one designed custom product per quarter
I've been building businesses since I was 12 (Adah's Baby Care, a babysitting service with actual business cards in 2012). I trained as a journalist and studied business management while in college. I've designed hundreds of websites, worked with founders across every industry. I also read 250+ books a year, everything about what I do is storytelling!
After years of working with women business owners in service businesses and product business, I focused my energy into supporting my favorite clients, authors and bookstores. Turns out after years in the book space as a creator, you learn a few things!
I'm here to help authors as a business and brand manager, basically learning your business so well I can basically be you when you need to be writing!

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